(Problems to avoid when alliterating) Alliteration is intended to be helpful. But there are some perils in alliterating. We note two prominent perils here. You can become more interested in alliterating than in why you are alliterating. We note two areas here in which the priority peril often shows up. First, you can become more interested in alliterating your sermon than in the substance of your sermon. Substance in sermons is more important than alliterating. Alliteration without